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THE MARK OF THE ANGLER

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FOR PEOPLE WHO COME TO LIFE ON THE WATER

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COMFORTABLE CLOTHES IN NAUTICAL COLORS

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ANGLERS PRIDE

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GO AHEAD, HOOK LIFE

SHOP

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Caps

Make Your Mark
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Apparel

Feel Good, Look Sharp
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Accessories

For You and Your Anglers
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Art

Release Fish, Keep Your Memories
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We are an artist and a writer, angling addicts who love life on the water.

Hook Life is our greatest fishing story.

Story
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Our iconic hook was born in an artist's studio.

A love of art runs through Hook Life.

STUDIO

WATER BLOG

VIDEO: Rum Point Striper

Jul 15, 2022

VIDEO: Rum Point Striper
Rum runners, striper chasers and guitar pickers on an evening in Sea Cliff. Note: No participants in this video lost their lives and the striper was gently released to swim again.
Aurora Borealis

Oct 11, 2021

Aurora Borealis
Aurora borealis. Living light blossoms, collapses and regathers in an orchestral display of color and motion. Photo: Arnar Valimarsson
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